Lati is a new milk brand that is looking to make an entrance into the market. They have come to me to create a logotype and package design that will help them stand out among the competition.

The first step in the process was to develop a brand identity that would be memorable and appealing to their target audience. I created a logotype that used a milk jar to give it a classic and timeless look.

Once the logotype was finalized, I then moved on to the package design. I wanted the design to be eye–catching and memorable, so I opted for a bright blue and white color palette with color accents for fat percentage.

The finished product was a logotype and package design that was both attractive and memorable. With the help of this new design, Lati was able to make a successful entrance into the market.